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Lot #6063
Apple Macintosh 128K Computer and 'The First One Hundred Days’ Dealer Launch Kit - From the Collection of Clement Mok

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Estimate: $2000+
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Description

Original Apple Macintosh 128K computer from 1984, originating from the personal collection of former Apple creative director Clement Mok. Model No. M0001, Serial No. F4241LVM0001, with the FCC ID plate on the back and the serial number label affixed below the front bezel. The serial number indicates that this Macintosh was manufactured in Fremont, California during the 24th week of 1984. Includes its power cable (with sleeve), Macintosh Mouse (M0100), Macintosh Keyboard (M0110), and its original plastic accessory case, which ‘A Guided Tour of Macintosh and MacWrite-MacPaint’ cassette tape, a brochure, a spiral-bound manual, and two floppy disks for “Macintosh: MacWrite-MacPaint, A Guided Tour” and “Macintosh: System and MacWrite-MacPaint.” The underside of the case bears Mok's hand-addressed ownership plate.

Also includes Mok’s personally embossed Macintosh computer backplate, an empty “Ten Disks” floppy disk holder, and a rare Macintosh ‘The First One Hundred Days’ Launch Kit for Apple dealers, which contains a ‘Macintosh Dealer Material’ folder with selling and dealing guides, an introductory booklet, order sheets, marketing material, a white medium-sized Apple ‘Picasso’ logo t-shirt, a VHS tape of “The Macintosh Story,” a pad of 8.5 x 11 Macintosh stationery, and two Macintosh balloons. In overall fine condition, with a small chip to the mouse, and trivial scuffs to the computer, accessory case, and keyboard, the latter of which bears some cracking near the connection port and the letter ‘N’ key detached but present.

The Macintosh 128K was the first in the line of Apple's Macintosh computers. It offered a radically new approach that featured a graphical user interface (GUI), built-in screen, and mouse-all of which revolutionized the user's experience, marking the transition from command-line computing to a point-and-click model. The Macintosh was famously announced in one of the most-viewed Super Bowl advertisements of all time, '1984.'

This early example was one of the last Macintosh 128K computers to feature the "Macintosh" badge on the back, as the majority made after November 1984 have the "Macintosh 128K" label on the back of the case. A desirable example that represents a landmark in Apple and personal computing history, augmented by its inclusion of a rarely seen ‘The First One Hundred Days’ launch kit.





From the Clement Mok Collection.

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